VAM Funds ramps up distribution strategy

VAM Funds has ramped up its distribution capabilities, creating a new director of sales role and appointing a Far East-based distribution partner.

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VAM Funds has ramped up its distribution capabilities, creating a new director of sales role and appointing a Far East-based distribution partner.

Nigel Watson, former head of sales and marketing for Middle Eastern IFA network Nexus, has joined as director of sales, while Triple A Partners, a fund promoter specialising in Asia-based alternative funds, is to assist VAM in marketing its funds in Asia. 

Watson will initially focus on sales strategies for the Middle and Far East and will work closely with Triple A in this area. His role will include developing a more extensive range of marketing material and expanding the sales team in new markets.

Watson said: “The chance to work across all the major markets with a strong range of quality investment products provides an exciting opportunity to extend VAM Funds’ distribution and marketing support. 

"I have watched the development of VAM Funds closely over a number of years.  Its commitment to quality and value puts them in a strong market position, particularly given the growing demand for increased transparency on charges.”

Michael Hunt, managing director of VAM, said Triple A would be the fund manager’s sole permanent representative in the region and would lead the local sales efforts.

The twin appointments of Watson and Triple A follows the recent launch of an Asian fixed income fund, managed by Hong Kong-based Enhanced Investment Products. 

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