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Synergy Partnership inks Life Protector deal with GBE

The Synergy Partnership has won the worldwide rights to promote the web-based GBE Life Protector


Malaysia-based Synergy is best-known for promoting funds and it is thought the deal marks the first time it has moved into the distribution of life products.

Life Protector was launched last month by group benefits specialist GBE and enables life cover of up to $400,000 to be bought instantly online.  

GBE believes it is the product is the first international online life system for use by international intermediaries.
John Robertson, managing director of synergy, said “The Life Protector Plan which will enhance the offering for intermediaries to their clients and may well change the way that clients purchase life cover now and in the future”
Stephen Conway, GBE head of sales for the Life Protector Plan, added: “I am delighted that [Synergy and GBE] are working together to deliver our product to the intermediary market. The great thing is that the online life product in no way competes with but enhances the offering that The Synergy Partnership already have.”

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