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Financial planner makes 20th acquisition

Adding £205m of AuM

A gold foil number 20 balloon is held high in the air by caucasian male hand. The image has been taken outdoors on a bright sunny day, the sky is blue with some clouds. A vintage style effects has been added to the image.


Financial planner Perspective Financial Group Ltd has acquired Essex-based Primera Wealth Management Ltd for an undisclosed sum.

This is the firm’s 20th acquisition of the year and will bring 340 clients and £205m of assets under management (AuM).

Ian Wilkinson, chief executive of Perspective, said: “We feel very positive about the scale and pace of progress we have made in 2023 towards our goal of creating the best client-centric financial planning firm for both our clients and our people. Successfully completing and integrating an acquisition every two to three weeks is testament to the professionalism of our whole team.

“Our sustained growth is enabling us to become a better, not just bigger, firm which is very important to us. We remain highly selective in the firms we acquire – they must be genuinely client-centric, not just claim to be.

“In our experience, it’s easy to say those words, but another thing entirely to apply them in practice. The average length of our client relationships is 25 years and often span four generations in a family, which are impressive benchmarks that say a lot about the level of expertise and service we consistently deliver to clients.”

To read more on this topic, visit: Wealth manager takes acquisition total for the year to 19 with latest deal

Neil Donnelly and Mark Copsey, directors of Primera Wealth Management Ltd, added: “Over recent years our attention has naturally been drawn towards the future of our business and the continuation of our advice to clients well into the future. After an exhaustive search, one business in particular, Perspective, stood out. We are therefore delighted to join them, as their ethos, ethics and client-focused approach fully align with our own values.”

This news comes after Perspective purchased Worthing-based Accord Financial Management Ltd and Rotherham-based RPG Financial Ltd last month.

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