Ex-Abrdn Financial Planning head sets up advice company

Firm eyes 16 more advisers to join the business

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Former Abrdn Financial Planning advice director Neil Messenger has launched advisory firm Professional Independent Wealth Advice (PIWA).

PIWA is joining the Sandringham Financial Partners network, the independent advice arm of M&G. Sandringham has more than 190 financial advisers, advising on assets of more than £3bn ($3.7bn, €3.4bn) for over 15,000 clients.

Messenger, who will be chief executive of the business, is also seeking another 16 advisers to join PIWA, who will all be stakeholders.

He said: “We have seen a significant amount of consolidation in the advice sector, with shareholders reaping the rewards from the value created by the advisers. I want to do things differently and believe advisers should share in the value created.

“I have seldom met an adviser who is not enthusiastic about their clients, but it can be challenging to fully support them and deliver the ‘wow’ factor to client service.

“We will enable our advisers to deliver an outstanding independent wealth-advice experience, focused on collaboration, simplicity, accountability and trust. Motivated, talented advisers build trusted client relationships that last for many years.”

Prior to Messenger’s stint at Abrdn, he was partner and national head of wealth advisory at Grant Thornton for 17 years, providing wealth advice to private clients and companies.

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