In his role as head of Nordic region, ETFS said Lidblom will manage the group’s relationships with “key financial institutions”, with a particular focus on Denmark, Sweden, Norway and Finland. He will report to Isabell Mössler co-head EMEA sales.
Lidblom has worked within international finance for 16 years and was most recently at NSBO, a specialist global institutional broker where he was responsible for China macro/sector thematic sales to Nordic institutional investors, banks and corporations. He was recently responsible for selling ETF best execution services in Europe following a joint venture between NSBO and Wallach Beth Capital in New York.
Prior to his time at NSBO Ltd, Peter headed up the Equity Finance and Prime Finance Product Sales team at Nordea, and held various positions at SEB in Sweden and the UK.